Market Research and Feasibility Studies
Analysis of the respective target market in order to determine market
potential. In-depth analysis of competitors and market structures. The result
of this analysis is an evaluation of the potential success that can be achieved
in the local market.
System Adaptation
Identify all of the necessary system alterations or modifications
needed to fit the target market. Specification and implementation of all
formal steps in order to prepare system for market launch including representation
for start-up period.
Setting up of Pilot business
Active hands-on support in setting up of pilot business. Analysis
and selection of best suited locations as well as recruitment of partners
and personnel to staff pilot business. Ongoing operational support during
the pilot stage is available if appropriate.
Recruitment
Recruitment of Masters and regional or sub-unit franchisees
On-going System Support
Hands-on support after initial start-up period. On-going assistance in the
development and monitoring of system and unit performance.
European Franchise Consulting Group
Pionierstr. 11 / 40215 Düsseldorf / Germany
Tel: +49 (0) 211 6028980 / Fax: +49 (0)211 6028982
kontakt@franchise-europe.net
